Remove Tricia McKinnon
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6 Ways Farfetch is Disrupting Luxury Retail

Indigo 9 Digital

By Tricia McKinnon and Emily McCullough It’s almost hard to believe there was a time when the luxury industry shunned online sales. While the shift towards selling luxury goods online took place before 2020, the pandemic cemented a new way forward. But it’s true.

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Forever 21: 4 Reasons it Failed & Filed for Bankruptcy

Indigo 9 Digital

By Tricia McKinnon Forever 21 used to be top of mind for teens and twenty somethings but then things slowly began to change. Shein is vertically integrated allowing it to go from design to shipping in as little as three days. 2020 marked the first time Inditex ended a year with fewer stores than when it started the year.

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Marks & Spencer’s Turnaround Strategy, Why it’s Working

Indigo 9 Digital

By Tricia McKinnon Keeping up with the times is difficult especially when you have been in business for over a century like Marks & Spencer has. But in 2020 Marks & Spencer opened up its website to outside apparel brands. Bringing in more third party brands. Brining groceries online. last year.